Stop Writing Like a Caffeine-Fueled Maniac (Ask Me How I Know)

“Oh god. I promised myself I’d post today. I’ve got 30 minutes and no idea what to write about.”

That’s how I used to create.

Rushed. Reactive. And usually over-caffeinated.

And, of course … the results showed.

Then I read On Writing by Stephen King — part memoir, part masterclass. One thing stuck with me:

Sit down and write. Every day.
No phone. No distractions. No expectations.

Sometimes the words pour out.
Sometimes they trickle.
Sometimes they’re so bad they go straight to the trash.

But that’s not the point.

The win isn’t in what you write — it’s that you showed up to write.

And that’s what took the pressure off.

Today, I send 2 emails a week.
Most weeks, I sit down to write 6 times.

(Some sessions are 15 minutes. Some stretch to an hour.)

Which means 4 of those sessions can be “meh”… and I still win.

That’s the beauty of consistency:
You only have to be “on” a third of the time to build momentum.