10 Content Topics to Launch Your Offer (and Book More Sales Calls)

Hey,

Good sales is a lot like good workouts.

You don’t go from couch potato to dream body in one go.
You stack reps. You build consistency. You earn momentum.

Selling—at least the kind that actually feels good—is no different.

You don’t go from changing your Instagram bio to $100k clients overnight.

It happens one “Yes” at a time:

• “Yes, this makes sense.”

• “Yes, I want to learn more.”

• “Yes, I’ll book a call.”

Stack enough of these, and the scales start tipping in your favor.

So today, I want to give you 10 content topics you can use in your next launch—
Not to get someone to buy, but to get them to commit to a sales conversation.

Each of these topics builds trust.
Each one shifts belief.
Each one makes the next “Yes” easier.

Here’s your 10-day warm-up sequence:

1. Something’s coming.
   Build anticipation. Say less, tease more.

2. Opening day.
   Say what the offer is. What it fixes. End with a clear CTA. 4 lines max.

3. Why this matters to me.
   Share your origin story. Comic-book style.

4. Who this is for.
   Be explicit: “Even if you’ve never ___… this is for you.”

5. A story of someone you helped.
   Before/after transformation, through your process.

6. What you’d tell your past self.
   Inject wisdom. Make it relatable. Show growth.

7. An objection, reframed.
   Tell the story behind: “I didn’t think this would work until…”

8. Your authority moment.
   Share credibility. Show the receipts. Prove you’re not new to this.

9. Offer closes in 24 hours.
   Keep it short. Clear CTA. No fluff.

10. Last chance.
    Reiterate transformation. Remind them of what’s possible.

One last tip?
At the end of every message, use a direct CTA.

👉 “If you want to see if you’re a good fit for coaching, book your call today.”

That’s how you build a funnel that actually earns trust—
One micro-yes at a time.

Talk soon,